Join the [Multi-Level Marketing] Movement: Women, Leggings, and the Corporate Mythology of LuLaRoe
Feminisms and Rhetorics Conference 2019
Friday, November 15, 2019  9:30-10:45 AM
Sara Kelm (s.kelm@tcu.edu)

PowerPoint Presentation

Conference Paper

For more information...

The Dream podcast
Direct Sellers Association industry fact sheets
​Lamoreaux, Tiffany. “Home is Where the Work is Women, Direct Sales, and Technologies of Gender.” Dissertation, 2013.
Peterson, Hayley. "LuLaRoe founders says the company is 'starting over' amid seller exodus..." Business Insider, 16 January 2019. 
Richards, Laura. "How MLMs are hurting female friendships." Washington Post, 21 January 2019.  
Shellnutt, Kate. “Why your Facebook feed is filled with women selling essential oils and press-on nails.” Vox.com, 3 November 2016. 
Schitt's Creek, season 1, episode 8, "Allez-Vous"